During the lengthy lead-up to the 2009 Flex launch this summer, Ford wanted to gradually introduce the new crossover vehicle to its dealers and Sales Consultants. In the bimonthly Frontline magazine for sales personnel, this was done by highlighting different families of vehicle features over the course of several issues. This early-preview article focuses on Flex safety features, while also reinforcing the consistent message of Ford's commitment to safety innovations. The "Additional Resources" sidebar is a regular magazine feature that alerts the Sales Consultants to related materials they have already received, or will receive shortly.
Download Dec07Jan08flex.pdf
Comments